Beyond the obvious
ICTVC 8 · Thessaloniki, Greece · 5 — 9 July 2022
International Conference on Typography & Visual Communication
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Typo Belgiëque: reviving typefaces of undiscovered Belgian typefoundries
Jo De Baerdemaeker | BELGIUM
Friday 8 July | Hall 2 | 15:00-15:30
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It is obvious that the pandemic affects our daily lives and the way we operate as educators, students or practitioners in the fields of typography and visual communication. The aim of the conference is to ‘see’ beyond the obvious, discussing examples from the past, deepening into the present, and raising important issues for the future in the areas of history, theory and practice. Among the plans of the Organising Committee of the 2022 ICTVC is to have a special section on education, the challenges and opportunities in turbulent and uncertain times like these.
Since its inception in 2002, ICTVC has been established as one of the most prominent international events in its field. Supporting open, meaningful dialogue, the conference attracts people from many different countries and disciplines who share a passion for research, education, and practice in relation to typography and visual communication.
ICTVC’s thematic areas are informed by its previous events, and formulated in response to the sociopolitical, economic and cultural environment. It places this discourse in the context of the impact of new technologies on research, theory, history, education and practice in typography, printing, publishing, and other visual communication disciplines.
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Jo De Baerdemaeker leads a practice-based research project within LUCA School of Arts, Visual Design, that develops a Belgian visual identity with contemporary font technologies. Inspired by historical, typographic printing from roughly 1830 to 1950, old font families are given a new, digital life. The latest font technology guarantees the highest readability and ensures that the fonts can perfectly serve as web and screen typography. There are even whispers that the fresh font creations can give Belgian design studios and publishers just that little bit extra.
https://www.studiotype.be/research/typobelgieque
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The International Conference on Typography & Visual Communication (ICTVC) is established worldwide as a major event that explores the world of typography and visual communication.